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Posted on 03/1/24

3 Practical CPaaS Use Cases for Every SMB...


Stellar customer experiences and prompt communication are paramount for small businesses across all industries. From travel and retail to salons and spas, today’s consumers want personalized engagement and 24/7 support, […]

Posted on 02/26/24

Enhancing Airline Customer Experience Through...


In an era where air travel is indispensable, the quest for a seamless journey is paramount. Despite the advancements, passengers still face hurdles that dampen their flying experience. A strategic […]

Posted on 02/21/24

Mitto and MoEngage Launch Strategic Customer ...


Zurich, Switzerland – February 21, 2024 – Mitto, a dominant global omnichannel communications provider announced today that it entered a strategic partnership with MoEngage, an industry-leading insight-led customer engagement platform, to […]

Posted on 02/9/24

Mitto’s SMS API Integrations Make It Effort...


In the age of digital commerce, cyberattacks have become the new norm. As we progress deeper into the decade, risks will continue to rise. Cybercrimes will cost the world $10.5 […]

Posted on 02/7/24

Mitto and First Point Partner to Deliver Worl...


Zurich, Switzerland – February 7, 2024 – Mitto, an innovative provider of global omnichannel communications solutions, announced today that it has partnered with First Point, a leading information and communications technology […]

Posted on 02/6/24

The Future of Gaming: Harnessing the Power of...


The global gaming landscape is undergoing a seismic transformation. Thanks to remarkable technological advancements, the barriers to entry for online gaming have never been lower. Modern players yearn for convenience, […]

Posted on 02/2/24

Revolutionizing Customer Experience in Delive...


In a world where customer expectations are soaring, particularly in delivery and logistics, businesses face the significant challenge of providing exemplary service throughout the entire customer journey. This journey extends […]

Posted on 01/31/24

Maximize Digital Marketing ROI with Mitto’s...


In his inspirational 2010 TED talk, author and creative director David McCandless famously said, “Data is the new soil.”And from this soil sprouts digital marketing success. Over a decade later, McCandless’s […]

Posted on 01/30/24

Enhancing Customer INTERACTIONS in Auto Deale...


Discover how SMS communications can revolutionize customer experiences in your auto dealership. In the fast-paced world of auto sales, meeting the diverse needs of both loyal customers and new prospects […]

Posted on 01/24/24

Discover the Journey of an SMS...


At Mitto, we guarantee the fastest and most cost-effective delivery of your messages. Our dedicated platform stands as a testament to this promise. Dive into the mechanics behind its efficiency!

Posted on 01/11/24

Miss the Mark? Set Yourself Up for Q1 Success...


January is a bittersweet month for many folks. The cozy glow of the holidays is in the rearview. Vacation is over, the kids are back to school and in much […]

Posted on 12/29/23

YoniTech’s Strategic A2P Advancement wi...


Established in 2015, Jiaxing Optimal IT Co., Ltd, known as YoniTech, is dedicated to providing integrated communication cloud services for global enterprises. With a presence in China, Singapore, Indonesia, and […]

Posted on 12/28/23

Staffing Agency Fourmis Boosts Event Attendan...


Headquartered in Slovakia, Fourmis is a human resources and recruitment agency serving multiple sectors, including the food, automotive, and electrical engineering industries. The company is dedicated to improving the labor […]

Posted on 12/21/23

Baby Food Importer Kibid Boosts User Securit...


For over 30 years, Kibid has been a leading importer and distributor of acclaimed baby food brands Aptamil, Bebelac, Nutricia and Milupa manufactured by Danone, a multinational food corporation and […]

Posted on 12/20/23

Texting Tactics: Naughty or Nice? Mastering O...


Ho ho ho, festive friends! As we gear up for the most wonderful time of the year, let’s take a moment to chat about something that’s just as important as […]

Posted on 12/13/23

New Survey Reveals 70% of UK Consumers Demand...


A further 61% of respondents prefer to have customer service interactions with brands over digital channels rather than in-person, with 94% of respondents expecting quick responses when they contact an […]

Posted on 12/8/23

5 Digital Holiday Marketing Campaign Ideas fo...


It’s December, and the holidays are in full swing! Small businesses must engage as many shoppers as possible, with the holiday season accounting for as much as 25% of their […]

Posted on 12/6/23

Black Friday Is Over… Now the Omnichannel F...


As we enter December, one of the most chaotic shopping holidays in the world has finally come to a close. It wasn’t enough to just move the chaos of Black […]

Posted on 12/5/23

4 Reasons for SMS Delivery Issues and How to ...


Engaging customers worldwide via SMS can get tricky, especially in regions with decreasing message quality and stringent regulations. Countries have different policies on what type of SMS traffic is permitted, […]

Posted on 11/28/23

Parcel Delivery Provider Reduces SMS Costs By...


After partnering with Mitto, a leading parcel delivery provider (serving a majority of consumers in Thailand) optimized security with OTP while reducing SMS delivery costs by 40%.Use CasesVerificationProductsSMS API Challenge Handling millions […]

Posted on 11/24/23

Mitto on the Street: Boston...


I’m walking the streets of Boston, just 27 miles from Plymouth, where the pilgrims celebrated the first Thanksgiving. I must admit, it’s my favorite holiday of the year. The combination […]

Posted on 11/22/23

Why every FinTech needs a re-engagement campa...


Years from now, it will be next to impossible to explain to a younger generation what the ‘meme stock’ era was all about. One could refer them to Ben Mezrich’s […]

Posted on 11/16/23

Your Complete Mobile Commerce Power Playbook ...


Mobile devices have become a fundamental part of consumers’ holiday shopping experiences. Over 55% of customers plan to buy at least one holiday gift from their smartphone or tablet, giving […]

Posted on 11/14/23

Omnichannel Communications Is a Sure Bet for ...


In the breakneck, high-stakes world of gambling, agility is everything. As more players move from casino floors to mobile apps, gaming brands must embrace omnichannel communication strategies that deliver seamless […]

Posted on 11/8/23

What Taylor Swift and Travis Kelce Can Teach ...


It’s November, and the most streamed artist in a single day in Spotify history is unsurprisingly Taylor Swift – she broke her own record. She also has the most streamed album […]

Posted on 11/1/23

What “Customer First” Means at Mitto: Q+A...


People are the backbone of everything we do at Mitto. Our employees, and their tireless dedication to our customers are what make our company function and what help build a […]

Posted on 10/20/23

2FA: Still FinTech’s Best Defense Against C...


Cyberattacks remain among the FinTech sector’s most significant challenges. As the industry’s international scale and digital interconnectivity continue to grow, FinTech is becoming an increasingly lucrative target for cybercriminals.Ransomware is […]

Posted on 10/17/23

SMS Campaigns Have Never Been Easier...


As a marketer, you know the power of SMS. With open rates over 90%, SMS delivers your message directly into the hands of your customers. But running effective SMS campaigns […]

Posted on 10/12/23

Plug and Play Your Contact Lists for Easy SMS...


The modern marketer is constantly trying to figure out the best way to reach their target audience, which includes carefully considering the best communications channel. If you’ve been on the […]

Posted on 10/4/23

Mitto on the Street – Los Angeles...


Welcome back to Mitto on the Street; today, we’re in Los Angeles, taking in a beautiful summer day from a public golf course in Venice Beach. We wanted to enjoy […]

Posted on 10/2/23

Why Mitto? Big Tech Saves Millions With Routi...


Picture it: You’re a powerhouse brand with countless users worldwide interacting on your platform every single second of the day. These interactions require access to the highest quality messaging solutions […]

Posted on 09/28/23

Mitto Expands Access to the Power of WhatsApp...


Mitto’s WhatsApp Business integration allows Oracle Responsys users to engage and support customers at scale.Zurich, Switzerland – September 28, 2023 – Mitto, a leading provider of global omnichannel communications solutions, […]

Posted on 09/26/23

How Conversations Levels Up Your Customer Exp...


These days, communication channels just keep proliferating. Between SMS, social media, messaging tools, and live chats, it seems like a new one pops up every day, each with millions of […]

Posted on 09/22/23

Kingsoft Boosts Customer Satisfaction and Sec...


Founded in 1988 by Qiu Bojun, Kingsoft Corporation is an international software development company offering office and internet security software. Kingsoft operates four subsidiaries: WPS Office software, Seasun video game […]

Posted on 09/20/23

Mitto Positioned in the 2023 Gartner® Magic ...


Inclusion based on Ability to Execute and Completeness of VisionZurich, Switzerland – September 21, 2023 – Mitto, a leading provider of global omnichannel communications solutions, today announced positioning in the […]

Posted on 09/18/23

Global Beauty Brand WYCON Cosmetics Drives SM...


Founded in 2009 by entrepreneurs Gianfranco Satta and Raffaella Pagano , WYCON Cosmetics is an Italian makeup and skincare brand that makes high-quality, cruelty-free products accessible to everyday consumers.Headquartered in […]

Posted on 09/15/23

The Long Code: 15 Years in A2P Account Manage...


Lara Mariantoni has worked alongside some of the world’s largest brands for over 15 years, serving as their conduit to reliable global communications. In her role as a Senior Account […]

Posted on 09/14/23

Mitto Named “Best in Conversational Marketi...


Following MarTech category recognition, Mitto shares innovative integration solutions with Dreamforce and INBOUND attendees Zurich, Switzerland – September 13, 2023 – Mitto, a leading provider of global omnichannel communications solutions, announced […]

Posted on 09/13/23

3 Tips for Seamless Customer Onboarding...


Your brand gets only one chance to make a great first impression, and memorable experiences start with seamless onboarding. Unfortunately, 90% of consumers think businesses could do better when onboarding […]

Posted on 09/5/23

Digital Payments Provider Scales Business Ope...


A globally recognized financial services and digital payments company serving millions of customers across Southeast Asia (SEA) wanted a more effective way to engage and attract users. With a 49% […]

Posted on 09/5/23

Leading FinTech Company Maximizes SMS Deliver...


A leading European FinTech company harnessed the power of Mitto’s world-class SMS API solutions and advanced AI-driven routing platform to authenticate and notify users about crucial information regarding their accounts. […]

Posted on 09/1/23

Start Sending SMS Campaigns and Connect to Hu...


Users of HubSpot are no doubt aware of its power as a CRM powerhouse that assists businesses with sales, marketing, operations and even content management. What you might not know […]

Posted on 09/1/23

3 Ways Sports Betting and Gambling Brands Can...


Gone are the days of walking into a casino and sitting down at the poker table. Smartphones now give us all the excitement of a casino right in the palms […]

Posted on 08/28/23

Mitto to Attend Groceryshop, Share Value of O...


Zurich, Switzerland – August 28, 2023 – Mitto, a leading provider of global omnichannel communications solutions, will be attending Groceryshop, the leading convention for grocery and CPG brands, at Mandalay […]

Posted on 08/22/23

Overcome These 4 Brand and Consumer Pain Poin...


Both brands and customers have their unique pain points. Consumers are frustrated by inconsistent experiences and delayed support responses. On the other hand, businesses need help with soaring cart abandonment […]

Posted on 08/15/23

Why CX Matters Most in the Last Mile...


Sales from online purchases skyrocketed during the global pandemic due to lockdowns and social distancing. Since customers couldn’t buy items in brick-and-mortar stores, they made their purchases online. The stress […]

Posted on 08/10/23

5 SMS Templates for Salons That Are a Cut Abo...


We all want to look good. So, it should come as no surprise that the hair salon industry is worth $48.3 billion. That doesn’t mean that salon owners can just […]

Posted on 08/8/23

Mitto on the Street: Stockholm...


We were curious to see first-hand how omnichannel communication affects regular people’s lives when they are on the move. Recently, we caught up with some folks in Stockholm, the capital […]

Posted on 08/4/23

Unveiling the Journey: A Chat with Our Head o...


Curious to know why an industry expert chose Mitto for his next leadership role? Interested in the messaging trends that keep him engaged? Join us for an inspiring Team Spotlight […]

Posted on 08/1/23

Award-Winning Airline Optimized Mission-Criti...


Recognized as one of Europe’s best low-cost airlines by Skytrax, a leading high-volume airline leveraged Mitto’s best-in-class SMS API solutions and AI-powered platform to maximize mission-critical updates. This boosted customer […]

Posted on 07/27/23

Summer Packing List: Time to Take Advantage o...


After three long years with some degree of life interruption due to the Covid-19 pandemic, the summer of 2023 looks to be a bright spot for those in the travel […]

Posted on 07/25/23

Closing the Deal in Hospitality...


Over three years after the start of the global pandemic, the travel and hospitality industry is alive and well. With 62% of Americans planning to spend more on travel this […]

Posted on 07/18/23

Omnichannel Communications for the Hospitalit...


Consumers demand seamless experiences across all touchpoints in the modern digital landscape. With 90% of travelers doing online research and 82% booking via those same digital channels, this is especially […]

Posted on 07/13/23

Why brands need SMS as a backup plan for What...


The heart of every robust omnichannel strategy revolves around finding your customers where they are. Generally, this includes leveraging multiple channels based on your specific need and the location and […]

Posted on 07/12/23

Guangdong Zhonghe Lianyun Technology Co., Ltd...


Guangdong Zhonghe Lianyun Technology Co., Ltd. provides powerful, affordable bulk SMS services to clients internationally. As a company whose ethos is deeply rooted in customer satisfaction, Guangdong Zhonghe Lianyun Technology […]

Posted on 07/12/23

5 Ways to Accelerate Your Customer Service Re...


When it comes to exceptional customer service and support, today’s consumers expect nothing but the best. Customer demands are on the rise. That’s because they no longer have to wait […]

Posted on 07/12/23

Reengage Existing Customers with These 5 SMS ...


SMS marketing demands much more than blasting thousands of texts to opted-in consumers. It requires thoughtful strategies that will attract new customers while re-engaging and retaining existing ones. To keep […]

Posted on 07/12/23

How to Achieve Harmony Between SMS Compliance...


Disclaimer: This article is for informational purposes only. You should always consult your legal counsel for advice on specific compliance issues. By now, every savvy marketer knows the power of SMS. […]

Posted on 07/12/23

The Best Channels for Small Business Marketin...


Since the world’s first small business opened its doors, brands have used marketing campaigns to convince customers to buy. Marketing methods of yore, including radio jingles and sprawling billboards, weren’t budget-friendly. […]

Posted on 07/12/23

5 Omnichannel Customer Service Best Practices...


Your products or services might be the best in the world, but that doesn’t automatically guarantee sustainable success. Consumers are a pivotal part of your sales performance, and your relationships […]

Posted on 07/12/23

5 Stellar Examples of SMS Conversational Comm...


In days of yore, all brands needed to land new customers were quality products priced to sell. Today, the customer experience and conversational commerce take precedence. One-third of consumers will […]

Posted on 07/12/23

7 Powerful SMS Templates for Restaurants...


As a restaurant owner, your main goal is to pack your establishment with patrons daily. Having a line of loyal customers waiting outside your door is even better. More restaurants now […]

Posted on 07/12/23

A Small Business Owner’s Complete Guide to ...


Each day, people send about 23 billion text messages worldwide. This equates to 270,00 texts being sent every second. Texting has transformed the way people communicate with each other, as well […]

Posted on 07/11/23

Organizing Omnichannel Marketing Content ...


Today’s brands have expansive ecosystems spanning numerous channels. While maintaining a cohesive customer experience across all channels is essential, brands must tweak their content according to the platforms they publish […]

Posted on 06/16/23

Custom Built Solution + SMS Industry Expertis...


YY (JOYY) is one of the world’s largest video-based social networks with over 300 million users primarily in Southeast Asia. They have been listed on the NASDAQ since 2012. A […]

Posted on 06/6/23

Five Top Tech Trends Transforming eCommerce...


In a post-pandemic world, brands do everything they can to amplify their digital presence. That’s because more consumers are shopping online now than ever before. In fact, over 263 million […]

Posted on 05/31/23

Roche, the World’s Largest Biotech Company,...


Founded in 1896, Roche is the world’s largest biotech company and a leading provider of in-vitro diagnostics and pharmaceuticals for infectious diseases, immunology, oncology ophthalmology, and diseases of the central […]

Posted on 05/30/23

Top 4 Mistakes to Avoid for Instagram Messagi...


While it initially started as a platform for sharing personal photos with family and friends, Instagram has blossomed into a mammoth social platform with over 1.4 billion active users worldwide […]

Posted on 05/25/23

4 Ways Conversational Commerce Helps Brands O...


The customer experience (CX) reigns supreme in the modern eCommerce landscape. Today’s consumers are more concerned with the experiences brands deliver than the quality of the products they buy. Almost […]

Posted on 05/23/23

Almost Half of Consumers in the Middle East P...


Omnichannel communication is critical for the region, as more than two-thirds of consumers require the flexibility to communicate on a variety of channels Zurich, Switzerland – May 23, 2023 – Mitto, […]

Posted on 05/18/23

5 Reasons Why Your SMS Subscribers Opt-Out an...


It’s no secret that SMS is a smart strategy for engaging consumers. With open rates vastly exceeding email, SMS is a powerful tool for enticing new customers or retargeting former ones.  […]

Posted on 05/11/23

SMS Segmentation: Smart Strategies to Drive P...


Have you ever received an impersonal birthday gift from a friend or relative that didn’t align with your unique interests or style? While you were thankful, you might have also […]

Posted on 05/4/23

How to Keep Flexibility and the “Human Fact...


The ever-changing technological landscape has transformed the way we interact with financial services. People no longer have to drive to their local bank to deposit a physical check or open […]

Posted on 04/25/23

5 SMS Templates for Entertainment Venues...


If you’re an entertainment venue manager or event promoter, you know how essential it is to generate buzz about live events. The more people who know about a concert or […]

Posted on 04/20/23

How to Win Over Holiday Shoppers with SMS...


Have you ever missed an impossible-to-book appointment? You swear you put it in your calendar for 2 pm, but 4 pm rolls around, and you realize you got busy and […]

Posted on 04/20/23

Cingreen Drives Customer Satisfaction and Unl...


Cingreen is a mobile data applications and development company specializing in phone verification, mobile application service development, and big data marketing and promotions. They aim to provide low-cost, high-quality IP […]

Posted on 04/18/23

7 Omnichannel Trends Every Brand Needs to Kno...


Omnichannel marketing has become more ubiquitous with each passing year. Every brand has hopped on the omnichannel bandwagon, leveraging multiple channels to better engage and support customers while maintaining a […]

Posted on 04/13/23

SMS: Meet the Marketing Channel of the Future...


It’s no surprise that people love their smartphones. But during the initial wave of the global pandemic, our smartphones became more than a luxury—they became lifelines. Social distancing changed the […]

Posted on 04/10/23

How Omnichannel Messaging Can Enhance Your Ac...


The business-to-business (B2B) landscape is wildly different from just five years ago. With more significant buying segments, increasingly complex sales funnels, and critical decision-makers now conducting independent research, savvy B2B […]

Posted on 04/6/23

5 Best Social Chatting Apps for Building Stro...


In today’s hyper-connected world, social chatting apps aren’t just a luxury for brands. They’re a necessity. It’s an effective way to meet your customers where they already are, glean valuable […]

Posted on 04/6/23

Talk TO Your Customers, Not AT Them on Viber...


With the rise of mobile commerce, more consumers now than ever before prefer interacting with brands via messaging apps, including Viber.  While using Facebook, Instagram, Twitter, and WhatsApp are effective ways to meet customers where they already […]

Posted on 04/4/23

Why Brands Should Be Taking Advantage of Real...


What can you accomplish in 60 seconds? Maybe you can make your bed, drink a glass of water, or floss your teeth. But while you’re struggling to complete one task in […]

Posted on 04/1/23

12 Viber statistika koje brendovi ne mogu ign...


Pri kreiranju marketinške strategije, vrlo je važno da iskoristite sve dostupne kanale kako biste privukli nove kupce i održali odnose sa postojećim. Iako mnogi brendovi u Srbiji i regionu koriste […]

Posted on 03/27/23

Mitto Integrates Shopify, Enabling A2P Messag...


93% of consumers leave e-commerce carts abandoned, nearly ¾  are likely to return an abandoned digital shopping cart when sent an SMS reminder, new Mitto research reveals   Zurich, Switzerland […]

Posted on 03/24/23

7 SMS Templates for Retailers...


Did you know humans send 23 billion texts per day worldwide?  Texting doesn’t require an internet connection or an app. With 90% of the world’s population having access to an SMS-capable phone, […]

Posted on 03/23/23

12 Viber Statistics Brands Cannot Ignore...


Is your brand already on Facebook, Instagram, Twitter, and WhatsApp? If so, bravo! But are you on Viber? If not, you’re missing out on a ton of opportunities to engage customers all across the globe. […]

Posted on 03/16/23

Viber Business’s New Products Optimize the...


With over one-billion users worldwide and 70+ million interactions every hour, Viber is a powerful customer engagement tool. Brands can use Viber Business Messages as a single channel for multiple […]

Posted on 03/6/23

Bayt, MENA’s Largest Talent Marketplace, Re...


Headquartered in Dubai, Bayt is the leading job site in the Middle East and North Africa (MENA). Recognized as the “Leading e-Commerce Website in the Pan Arab Region” by the […]

Posted on 02/27/23

15below Used Mitto to Consistently Engage Cus...


15below is a privately-owned software development company specializing in personalized passenger communications for the travel industry. Their messaging platform can seamlessly integrate into airline, rail, and travel companies’ reservation systems, […]

Posted on 02/7/23

How to Use SMS to Keep Your Customers Healthy...


In a post-pandemic world, face-to-face interactions have become few and far between. As such, many businesses started using digital messaging services to provide customers with exceptional support and assistance. The […]

Posted on 02/2/23

Nearly Half of Consumers are More Likely to M...


Mitto survey finds spending $7 million on a Super Bowl ad may increase overall brand awareness, but is less likely to elicit a response from a consumer; Super Bowl ads […]

Posted on 01/25/23

Cinco dicas para usar o SMS para cuidados de ...


A COVID-19 mudou para sempre o cenário dos cuidados de saúde. Devido aos protocolos de distanciamento social, o setor foi forçado a adotar consultas virtuais, telessaúde e SMS para a […]

Posted on 01/17/23

5 Tips for Using SMS for Healthcare and Welln...


COVID-19 forever changed the healthcare landscape. Due to social distancing protocols, the industry was forced to embrace virtual appointments, telehealth, and SMS for healthcare. Instead of visiting their doctors in […]

Posted on 01/16/23

Mitto Enables A2P Messaging in Pacific Island...


Company’s global reach now includes the underserved and under-connected Pacific Islands, including Micronesia, Papua New Guinea and American Samoa   ZURICH, Switzerland — January 12, 2023 — Mitto, a leading […]

Posted on 12/15/22

Over Two-Thirds of Consumers Welcomed Communi...


Mitto survey finds that brands’ increased communication during Black Friday/Cyber Monday was highly effective, spurring more purchasing behavior than last year   Zurich, Switzerland – Dec. 15, 2022 – Mitto, […]

Posted on 12/7/22

Informe latinoamericano destaca importancia d...


La encuesta realizada por Mitto en Argentina, México, Perú, y Colombia expuso que el 60% de usuarios aún eligen ir a sucursales para comunicarse con su entidad bancaria, pero el […]

Posted on 12/6/22

Growsari Reduced SMS Service Costs By 30% wit...


Founded in 2016, Growsari is a B2B eCommerce startup that helps the Philippines’ over one million sari-sari stores (neighborhood mom-and-pop convenience stores) grow their incomes and manage their business through […]

Posted on 11/30/22

How to Win Over Holiday Shoppers with SMS...


No two shoppers are the same, and brands should never take a one-size-fits-all approach when engaging these consumers. While some folks spend hours agonizing over the perfect present for everyone […]

Posted on 11/28/22

“Faça a festa” nas comemorações de fim...


Assim como no ano passado, a temporada de compras natalinas de 2021 apresentou desafios únicos às marcas. A escassez da cadeia de suprimentos, as altas expectativas do consumidor e uma […]

Posted on 11/28/22

É hora de se preparar para as compras de fim...


Férias em julho? Não exatamente. Mas é hora de começar a se preparar para o caos inevitável. A temporada de compras natalinas do ano passado apresentou novos desafios únicos que […]

Posted on 11/22/22

5 SMS Campaigns for Holiday Shopping That Are...


The holiday shopping season is upon us. From Black Friday and Cyber Monday to last-minute gift shopping, this time of year is extremely lucrative for businesses of all sizes. 2021 […]

Posted on 11/16/22

Omnichannel Messaging is Critical for a Posit...


Mitto survey finds majority of SMBs believe their customer experience is as good as or better than an enterprise thanks to high customer satisfaction   Zurich, Switzerland – Nov. 14, […]

Posted on 11/14/22

Reliable Deliverability Increases Customer Sa...


iCard was founded in 2007 and, since then, has revolutionised e-money products, transforming them into modern digital tools. Headquartered in Varna, Bulgaria, the international fintech company provides end-to-end payment solutions […]

Posted on 11/4/22

Esta es la época para las compras de las fie...


La temporada de compras para las fiestas del año pasado planteó nuevos desafíos únicos que es probable que las marcas vuelvan a enfrentar en 2022. Un incremento en las demandas […]

Posted on 11/4/22

Aprovechar las fiestas con comunicaciones omn...


Al igual que el año pasado, la temporada de compras navideñas 2022 se perfila como otro reto para las marcas. La creciente demanda de los consumidores, el cambio masivo hacia […]

Posted on 10/24/22

Ghoulishly Good Halloween SMS Campaigns...


There’s the delicious aroma of pumpkin spice in the crisp autumn air. Folks are flocking to apple orchards, and scary movies are streaming on everyone’s TV. That means spooky season […]

Posted on 10/6/22

El 45% de latinoamericanos dicen que las expe...


Mitto, proveedor líder de soluciones globales de comunicación omnicanal, anunció hoy los resultados de una nueva encuesta sobre la experiencia de servicio al cliente en entidades financieras latinoamericanas. Los encuestados […]

Posted on 09/15/22

FIIZY Increases Efficiency and Sustainable Qu...


Leveraging data and API-powered networking technology, FIIZY connects businesses and financial institutions in order to deliver superior multi-lender financing solutions to consumers. Founded in 2015, FIIZY provides seamless customer onboarding […]

Posted on 09/6/22

Aiodin Tech Immediately Saw an Increase in De...


Aiodin Tech SDN BHD is a solutions-oriented business-to-business (B2B) organization that develops and maintains bespoke software and applications for large enterprises and small- and medium-sized business-to-consumer (B2C) companies, with a […]

Posted on 08/29/22

90% of Americans would choose not to fly with...


Survey findings from Mitto reveal how the airline and hospitality industries can develop quality customer support that Americans now expect   Zurich, Switzerland – August 29, 2022 – Mitto, a […]

Posted on 08/24/22

Increase Retention with an SMS Loyalty Progra...


Customer retention and loyalty are essential to sustainable brand success. Not only are brand devotees more willing to buy more products, but 46% of consumers are willing to spend more […]

Posted on 08/19/22

Facebook Messenger: A Powerful Tool for Custo...


When you think of customer service, what comes to mind? Is it a bustling call center with agents alleviating customer complaints on the phone? Or do you conjure up images […]

Posted on 08/16/22

Top 5 Customer Service Problems of 2022 and H...


It’s no surprise that when it comes to superior service, consumer expectations are higher than ever before. In order for brands to rise to the occasion, they must continually deliver […]

Posted on 08/9/22

Mitto, empresa líder en comunicaciones omnic...


Siendo Mitto el único proveedor en alianza con todos los operadores de redes móviles de Argentina, permite a las empresas llegar a los más de 36 millones de usuarios móviles […]

Posted on 07/28/22

Conversational Marketing: Driving Campaign Su...


One of the biggest metrics used for measuring the success of a marketing campaign is how much chatter it prompted about your brand. Was your campaign even a success if […]

Posted on 07/26/22

SMS vs. RCS: Benefits and Differences...


In today’s hyper-connected world, it’s never been easier for brands to interact with their customers. From Facebook Messenger and WhatsApp Business to SMS and RCS, there is a myriad of […]

Posted on 07/19/22

‘Tis the Season to Prepare for Holiday Shop...


Holidays in July? Not exactly. But it is time to start preparing for the inevitable chaos. Last year’s holiday shopping season posed unique new challenges that brands will likely face […]

Posted on 07/13/22

5 SMS Campaigns to Heat Up the Summer Shoppin...


The sun is shining, the weather is gorgeous, and school is out for the season. But where are all of your customers?   While tourism and restaurants are experiencing a […]

Posted on 07/8/22

How to Use Twitter for Better Customer Suppor...


For as long as there have been consumers, brands have strived to deliver the best support possible. However, in recent years, customer demands have been on the rise. Companies that […]

Posted on 07/7/22

Why Should My Brand Use WhatsApp Business?...


WhatsApp is an internationally-available messaging platform owned by Meta Platforms, previously Facebook, Inc. With more than two billion users across 150 countries, WhatsApp is the most popular messaging app worldwide. But […]

Posted on 07/1/22

6 WhatsApp Features to Benefit Your Brand in ...


Way back in 2009, two ex-Yahoo! executives created WhatsApp, now the world’s most widely-used instant messaging platform. But WhatsApp has recently grown to involve much more than one-to-one chats between […]

Posted on 06/29/22

One-third of consumers would rather visit the...


Survey findings from Mitto reveal SMS and quality support are key to creating positive customer experiences in banking   Zurich, Switzerland – June 29, 2022 – Mitto, a leading provider […]

Posted on 06/27/22

Two-Thirds of Gen Z favor text messaging over...


Survey findings from Mitto announced at Collision highlight necessity for omnichannel communications support in ecommerce Zurich, Switzerland – June 22, 2022 – Mitto, a leading provider of global omnichannel communications […]

Posted on 06/15/22

Level Up Your B2B Customer Experience Game wi...


These are the droids you’re looking for. It’s 2022, and of course, AI is the talk of the town. As customer demands continue to rise, even business-to-business (B2B) power-players are […]

Posted on 06/10/22

What Is Conversational Marketing and Why Shou...


The fact of the matter is that buyers are busy. Super busy. That’s why they want to engage with brands when it’s most convenient for them and on the channel […]

Posted on 06/9/22

5 Questions to Ask When Choosing an Omnichann...


Are you considering adding an omnichannel communications partner to your existing tech stack? Maybe you want to upgrade your existing omnichannel platform to one with more advanced capabilities? Selecting the […]

Posted on 05/27/22

4 Best Practices for Google Business Messages...


The way customers engage with brands is changing. Around 75% of consumers now want to interact with businesses over private channels rather than traditional ones. By talking to shoppers via […]

Posted on 05/20/22

7 Valuable Benefits of SMS Scheduling...


It’s no secret that we’re dependent on our smartphones. In fact, a recent study even went as far as to say that our devices are “becoming our homes.”   Savvy […]

Posted on 05/17/22

No Cap: Omnichannel is Essential for Attracti...


The oldest members of Generation Z (born between 1997 and 2012) are entering the workforce. Comfortable with all things digital and tech, Gen Z is the first generation not to […]

Posted on 05/17/22

Mitto, empresa líder en comunicaciones omnic...


La conectividad a través de todos los operadores de redes móviles de México permite a los clientes de Mitto llegar de forma rápida y eficaz a los más de 88 […]

Posted on 05/11/22

4 Ways to Boost Your Marketing Strategies wit...


If you have a Facebook or Instagram account, you may have already experienced omnichannel marketing.   Let’s say you’re scrolling through your Instagram feed and an ad pops up for […]

Posted on 05/5/22

The Hidden Power of SMS...


As a seller of business solutions, my number one goal is to help brands achieve optimal results. Recently, this passion spilled over into my personal life. I’m always keeping an […]

Posted on 05/3/22

Why Conversational CX Drives Business Success...


Conversations are fundamental to the human experience. They are at the heart of nurturing relationships, promoting connection, encouraging collaboration, and building trust.   Brands that embrace conversational commerce drive real […]

Posted on 04/19/22

Tap into Latin America with Omnichannel Messa...


Business is booming in Latin America. Especially digital business. In fact, ecommerce sales in Latin America are predicted to rise to a staggering $160 billion by 2025.   For brands […]

Posted on 04/15/22

Craft High-Converting Conversations with Data...


The modern-day customer journey is not linear. With 51% of companies using at least eight different platforms to interact with consumers, many twists and turns are added to their purchasing […]

Posted on 04/13/22

Magical Moments in the Metaverse with Digital...


Ever since Facebook rebranded itself as Meta last October, there’s been a lot of buzz about the metaverse. Pegged to become a nearly $800 billion market in the coming years, marquee […]

Posted on 04/7/22

5 Brands Crushing Customer Experience with Om...


A new breed of buyer is forcing brands to pivot their communication strategies. Today’s consumers demand real-time support from brands and lightning-fast responses. One in five customers will stop using […]

Posted on 04/4/22

Bad Customer Experience Is Worse Than Shipmen...


A bad customer experience is worse than shipment delays, say 76% of Americans   New Mitto research indicates that a majority (55%) of consumers have canceled a delayed shipment because […]

Posted on 03/10/22

Building Connections with Omnichannel Communi...


Humans are profoundly social beings. We have an innate desire to belong. A lack of social connectivity can impact our physical and mental wellbeing, as well as our longevity. In […]

Posted on 03/7/22

The Rise of Mcommerce: How Omnichannel Will K...


It’s no secret that people love shopping online. From their weekly groceries to cars and clothing, consumers can purchase virtually anything they want with a few taps of their fingers. […]

Posted on 03/3/22

With Omnichannel Strategies, You Can Nail Cus...


Like it or not, consumer expectations have reached an all-time high. Due to the rise of digital communications and consumer proclivity for ecommerce, shoppers bank on a cohesive, customized experience […]

Posted on 02/25/22

Unlocking Omnichannel E-commerce for D2C Succ...


Consumer buying trends are continuously evolving. However, the global pandemic spurred a colossal shift in how we shop, and now e-commerce businesses are booming. In fact, U.S. e-commerce sales saw […]

Posted on 02/17/22

I Just Had Two Amazing Customer Experiences W...


There is no shortage of advice on the internet, and that’s certainly true for how to improve and/or deliver amazing customer experiences. But sometimes the most effective educational approach is […]

Posted on 02/8/22

Maximizing Your Tech Stack: Integrating Omnic...


Is your current technology stack checking off all the right boxes but missing one crucial tool? If your answer was a resounding “yes,” and that tool in question is omnichannel […]

Posted on 02/4/22

Encryption in Messaging: How Secure Channels ...


As social messaging continues to become the predominant form of communication in our lives, the need for greater online privacy and data security has increased. The seemingly never ending flow […]

Posted on 02/1/22

SMS Reminders: Your Appointment Is Tomorrow...


Have you ever missed an impossible-to-book appointment? You swear you put it in your calendar for 2 pm, but 4 pm rolls around, and you realize you got busy and […]

Posted on 01/28/22

Boost Social Media Ad Efficiency with Omnicha...


Instantaneous communications are a dominant force in how people interact not only with each other but with businesses. It’s no surprise that 86% of consumers expect conversations with brands to […]

Posted on 01/25/22

Better Together: Omnichannel and Crypto...


“The future is now” – how many times have you heard that? While overused in the world of tech, the sentiment rings no truer than the technology of cryptocurrency. Lauded […]

Posted on 01/20/22

Vibing with Viber: What Your Brand Can Gain f...


Social media and messaging apps have become a staple of our everyday lives. Facebook, WhatsApp, and Instagram are keeping us connected to each other and our favorite brands. But when […]

Posted on 01/13/22

Conversational Commerce Makes Shopping Person...


The customer shopping experience has evolved a lot in the past two decades. Remember the days of driving to a store, being greeted by a sales associate, and having a […]

Posted on 12/21/21

“Sleigh-ing” the Holidays with Omnichanne...


Much like last year, the 2021 holiday shopping season has presented brands with unique challenges. Supply chain shortages, lofty consumer expectations, and a continued preference for shopping online rather than […]

Posted on 12/15/21

Why a Strong Communications Strategy Is Essen...


Hello? Is anybody listening? In today’s hyper-connected landscape, it might feel like your nonprofit’s communication efforts are being shouted into the digital void. An effective communications strategy is the white […]

Posted on 12/6/21

Top-Performing Businesses Engage with Custome...


Mitto research shows brands with a complete and unified omnichannel strategy are several times more likely to report significant revenue growth and customer loyalty over the past year  SMS is […]

Posted on 12/3/21

13 Jaw-Dropping Stats on WhatsApp Biz...


Social media and chat apps have become a dominating force in our daily lives, with WhatsApp being one of the most significant platforms. In fact, for many people worldwide, WhatsApp […]

Posted on 11/23/21

Nonprofits Can Reach New Heights by Leveragin...


Today there are more than 1.5 million organizations within the U.S. non-profit sector, with many more organizations across the globe. Non-profits run the gamut from hospitals and universities to environmental […]

Posted on 11/19/21

Responsible Automation and Omnichannel Are a ...


People have joked about a robot uprising since the beginning of time – or maybe just since Metropolis. You know the story. People build robots to help, then at some […]

Posted on 11/16/21

Robots and Humans Working Together to Enhance...


Job positions across all industries are undergoing a massive change as artificial intelligence (AI) and machine learning are streamlining processes. From checkout counters to copywriting, robots are poised to enhance […]

Posted on 11/10/21

Omnichannel Messaging Can Help Combat Climate...


Gone are the days when people received their local and national news from television, radio, and print news resources. Today, millions of people turn to their favorite social media channels […]

Posted on 11/4/21

Public Services Should Be More Accessible to ...


When most folks think of short messaging services (SMS), receiving a curated text message from an e-Commerce company quickly comes to mind. However, more industries far outside the realm of […]

Posted on 11/1/21

Why You Should Add SMS to Your Marketing Chan...


In today’s highly connected world, it’s almost unheard of not to have a smartphone. In fact, people rely on their phones for almost everything, from checking the weather to buying […]

Posted on 10/27/21

How SMS Can Motivate Fitness This Autumn...


Autumn is a lovely time of year. The weather begins to change as the leaves fall. Your favorite sports teams are all in full swing, and the holidays are pleasantly […]

Posted on 10/19/21

How Your Brand Can Benefit from WhatsApp̵...


WhatsApp, Facebook’s cross-platformed centralized instant messaging app, just announced that all businesses would now be able to engage opted-in consumers in full-funnel conversations. In the past, brand-to-customer interactions were strictly […]

Posted on 10/12/21

AMS Digital Solutions Decreases Customer Chur...


Most of us have had an idea in our lives that makes us think, “this could be the next big thing!” But, there’s a reason why we aren’t all serial […]

Posted on 10/8/21

Mayday, Mayday! What to Do When the Digital W...


We will always remember Monday, October 4th, 2021, as the day the lights went out. Facebook – and by proxy Instagram and WhatsApp – went down for six hours, resulting […]

Posted on 10/5/21

Privacy Moves Impacting Your Digital Ads? Omn...


“A million dollars isn’t cool. You know what’s cool? A billion dollars.”   Remember that pivotal scene in David Fincher’s 2010 film, The Social Network? The Justin Timberlake as Napster […]

Posted on 10/1/21

WhatsApp Business is Piloting a Business Dire...


In the realm of social media, Facebook is king. Founded in 2004, the tech company earned a whopping $85.97 billion in revenue last year and owns a number of popular […]

Posted on 09/28/21

Social Media Messaging With Brands Is on the ...


New Mitto research reveals increase in consumer messaging with brands via social media since pandemic; Majority of consumers have used social media to contact a brand’s customer support, reporting a […]

Posted on 09/26/21


Meet the Leadership Team: Ilja GorelikIlja Gorelik is the Chief Operating Officer at Mitto AG and co-founded the company with Andrea Giacomini in 2013.Gorelik is responsible for overseeing Mitto’s technology […]

Posted on 09/24/21

Omnichannel Messaging Enhances the Impact of ...


The increased usage of artificial intelligence (AI) has shifted popular channels like Facebook, Instagram, and TikTok from places where we chat, to platforms where we conduct business. Conversational commerce will […]

Posted on 09/22/21

Why Brands Should Think Global with Omnichann...


Let’s talk about the day of an average American consumer. This morning I drove my German car to a British gas station for a weekend top-up. I got home and […]

Posted on 09/17/21

16 Reasons Why Businesses and Customers Love ...


You’ve heard all about why customers love chatbots. Their speed and consistency of response, the fact that chatbots never sleep, and their ability to look up information quickly all make […]

Posted on 09/14/21

As Consumers Fear Inflation, Brands Can Help...


As the U.S. economy slowly recoups from the global COVID-19 pandemic, consumers are paying more attention to the ever-escalating prices of goods and services. As demand continually trumps supply, inflation […]

Posted on 09/9/21

The Digital Channel That Can Save Live Sports...


The end of summer represents a fresh start in many ways. The kids are off to a new school year, family vacations come to a close, and for many embattled […]

Posted on 09/7/21

How Restaurants and Diners Can Benefit from O...


The global COVID-19 pandemic changed life as we know it. As shelter-in-place protocols were issued nationwide, thousands of restaurants were forced to shutter. Today, over a year and a half […]

Posted on 09/2/21

Mitto Offers Unrivaled Omnichannel Reach in A...


Direct connectivity through all mobile network operators in Argentina enables Mitto’s customers fast and efficient reach to the country’s 33M+ subscribers ZUG, Switzerland, Sept. 2, 2021 /PRNewswire/ — Mitto, a leading provider of global […]

Posted on 08/30/21

How SMS Can Revitalize Curbside Pickup and St...


It’s noon, and you are hungry. There is nothing in the refrigerator, but that doesn’t matter; you weren’t cooking anyway. Going to the grocery store to pick up some bread […]

Posted on 08/26/21

Why CPG Brands Should Use Omnichannel Messagi...


In the ever-evolving world of Consumer Packaged Goods (CPG), there’s a constant demand for brands to provide revolutionary strategies and pioneer products that create distinction in the marketplace. Traditionally, premier […]

Posted on 08/23/21

Leveraging Digital Channels to Help Your Cust...


For folks in the Northern Hemisphere, August and September typically mean that the end of summer is rapidly approaching. Many are squeezing in last-minute holidays, preparing children for back to […]

Posted on 08/19/21

Stay Agile on Events with SMS and A2P Messagi...


For many, it seems that summer just started. The sun burns late into the evening, barbecue constantly permeates our nostrils, and we still hear the occasional firework pop off at […]

Posted on 08/16/21

Creating a Fantastic Chatbot and Measuring It...


Businesses and customers love chatbots. An automated, interactive tool that lets customers get their questions answered at any hour of the day without costing businesses an arm and a leg […]

Posted on 08/12/21

Class Is in Session: How SMS Can Benefit the ...


When people talk about industries, the word ‘education’ rarely springs up in conversation. But lo and behold, education is one of the world’s largest industries.  It’s quite fitting, really. The […]

Posted on 08/9/21

Google Business Messages – Just a Hop, ...


Did you know that 68% of online experiences begin with a search? For example, let’s look at an item that most folks in the world need: a bed frame. Some […]

Posted on 08/5/21

18 SMS Marketing Stats That Will Blow Your Mi...


  SMS is one of the leading channels ushering in a digital revolution in the world of marketing. SMS is now paramount to any business’s customer engagement strategy, along with […]

Posted on 08/2/21

5 Questions to Ask Yourself When Creating a G...


I recently reached out to a big tech company for support. I was able to start a chat directly in the bot on their homepage. All was going well, but […]

Posted on 07/29/21

Mapp Boosts Marketing Platform With Mitto | T...


Mapp offers a full-service marketing cloud designed to empower marketers and help brands automate engagement using real-time customer insights. Mapp Cloud allows companies to run AI and data-driven campaigns that […]

Posted on 07/26/21

Taking Kids Back to School with SMS...


In the dog days of summer, most folks typically don’t want to think about back-to-school shopping. Trading in the water skis and boogie boards for number two pencils and backpacks […]

Posted on 07/22/21

Hospitality is Staged for an Epic Comeback &#...


I recently took one of my first trips in nearly 18 months. In addition to the smoky air filling the atmosphere of the northwestern United States, I experienced a delayed […]

Posted on 07/19/21

A Gold Medal Customer Engagement Strategy wit...


The Games of the XXXIII Olympiad have been a roller coaster so far, and they haven’t even started. Initially slated for 2020, the COVID-19 pandemic delayed the Olympic games by […]

Posted on 07/15/21

MFA and the Value of Layered Account Security...


Fraud costs the global economy over $5 trillion each year. And the cost of fraud to US merchants is up 7% year over year. It is clear that now more […]

Posted on 07/14/21

Mitto Expands Direct Connectivity to All Mobi...


Comprehensive carrier partnerships give Mitto extensive and unrivaled direct connectivity into highly targeted Swiss market  Zug, Switzerland – 14 July, 2021 – Mitto, a leading provider of global omnichannel communications […]

Posted on 07/12/21

EButler and Mitto Team Up to Save You Time wi...


EButler is a service aggregator platform; a premium managed service marketplace serving as a digital “Butler” – or digital assistant – connecting users to more than 300 verified providers for […]

Posted on 07/8/21

Mitto Adds Business Messaging Enablement for ...


Accessible through platform integration and dashboard solutions, brands can expand reach, offer contactless commerce and personalize engagement through the world’s most popular social media channels ZURICH, July 8, 2021 — […]

Posted on 07/5/21

How SMS Can Solve the Premium Cabin Riddle fo...


Let’s paint a nightmare scenario. It’s a Sunday morning following a wedding that went late into the evening. Your next two hours will be spent packing up a hotel room, […]

Posted on 07/1/21

SMS Campaigns: 5 Steps to Growing Your Audien...


You’ve heard about the benefits of SMS campaigns. The numbers don’t lie: 5 billion people send and receive text messages, 90% of text messages are read within 3 minutes of […]

Posted on 06/29/21

The Psychology of Messaging: Choose Your Word...


New research from Mitto on the psychology of messaging reveals younger generations prefer a more casual approach; texting on weekends and too frequently are big no-nos ZURICH, June 29, 2021 […]

Posted on 06/24/21

Can SMS Messages Increase Conversion Rates?...


If you are a marketing professional, there are dozens of statistics you consider daily. Response rate, click-through rate, return on investment, to name a few. However, one of the critical […]

Posted on 06/21/21

Fashion Meets Omnichannel Messaging: ThatR...


Coco Chanel – the founder of the eponymous fashion house – framed the world of fashion very well when she said, “In order to be irreplaceable, one must always be […]

Posted on 06/17/21

Mitto Enhances Communications for Non-Profit ...


“A loving home for every child” – the mission statement for SOS Children’s Villages, a non-profit organization established by Hermann Gmeiner in 1949 during the aftermath of World War 2. […]

Posted on 06/14/21

Is Anyone Listening? Omnichannel Communicatio...


The best way to engage with your customers is by listening to them   Have you heard of Just-In-Time (JIT) compilation before? Often mistaken as a technique rather than what […]

Posted on 06/9/21

Betmaster Increases User Trust with Mitto’s...


Gambling has been a part of human culture for millennia. And just like every industry that has met the tech age head-on, betting and gaming are no different. Digital gambling […]

Posted on 06/7/21

5 (and a half) Tips for Writing Effective Mar...


You can spend a lot of time creating the perfect Application-to-Person (A2P) messaging strategy and campaign, then miss out on conversions because you didn’t optimize your messages for success.  As […]

Posted on 06/3/21

How to Warm Your Customer Up to Receiving Pro...


When contemplating the need for Application-to-Person (A2P) messaging, the decision is straightforward. SMS has a 98% open rate vs. the dismal email open rate of 22.7%. Additionally, SMS boasts a […]

Posted on 06/1/21

What Is Consumer Data Privacy Regulation, and...


Riding high on a wave of success with your global business – then BAM – regulations come out of nowhere! It’s easy to unwittingly walk into a closed-door when it […]

Posted on 05/27/21

American Consumers More Likely to Rave About ...


Just 1-3 ‘poor’ support experiences will kill brand loyalty, say 71% of American consumers in a survey commissioned by Mitto around the impact of positive customer support interactions and how […]

Posted on 05/25/21

How A2P Messaging Can Make Product Sampling a...


Remember the good old days?   A trip to the mall always consisted of a lap around the food court to enjoy a taste of several free food samples. A […]

Posted on 05/19/21

Mitto Expands Messaging Channel Portfolio Wit...


Channel integration enables further market penetration for growing brands through secure and reliable mobile communications Zurich, Switzerland – May 19, 2021 – Mitto, a leading provider of global omnichannel communications […]

Posted on 05/18/21

4 Common Myths of Business Messaging… and t...


Henry Ford, the founder of the eponymous car company, was famous for many reasons–including his quotations. He is perhaps best known for saying, “Any customer can have a car painted […]

Posted on 05/12/21

Interpersonal Relationships: How Service, Not...


All of us provide input or have decision-making rights for selecting which suppliers we deal with daily. We’re not just talking about the world of business here either. From the […]

Posted on 05/10/21

Why A2P Messaging Is a Perfect Fit for Buy No...


Most of us are familiar with the idea of financing a purchase. The majority of folks don’t have enough money lying around to pay cash for a house or even […]

Posted on 05/4/21

Don’t Hang Your Users out to Dry: Why 2FA i...


Even in a pandemic, fraud is on the rise. Scamadviser.com reported that the volume of online scams and money lost in 2020 grew significantly over the preceding year to €36 […]

Posted on 05/3/21

Why Slashing Your Marketing Budget is a Losin...


Most of us will know that one person. The person you only hear from when they want something from you. They contact you out of the blue and the conversation […]

Posted on 04/29/21

Using A2P Messaging to Craft Your Brand Story...


The global sports apparel market is worth over $180 billion per year. Nike and Adidas are leading the pack and combined own a third of the market. The more established […]

Posted on 04/27/21

A2P Messaging and the Creator Economy...


It’s been almost 20 years since people started micro-blogging their emotions to a friend named Tom on the now-defunct social media site Myspace. While there were certainly earlier iterations of […]

Posted on 04/22/21

Using Trusted Communication to Flip the Scrip...


There is no doubt that great brand experiences keep customers coming back from more. But what really tests brands’ mettle is when things fail to stick to the script, when […]

Posted on 04/20/21

Using A2P Messaging to Retain Existing Custom...


The facts are there staring businesses in the face year after year yet still so many ignore them: their existing customers are most likely going to spend more than any […]

Posted on 04/15/21

Challenger Brands and Unlocking the Power of ...


Who doesn’t like the story of the underdog? Most of us love a good David versus Goliath underdog story. Tales of when a longshot has achieved much more than what […]

Posted on 04/7/21

Escaping the Feedback Loop...


It’s safe to say nobody today knows when the first documented customer service complaint was made but the first one with existing proof of record can be seen in the […]

Posted on 04/5/21

JustClean Increases Customer Retention with M...


JustClean was founded in 2016, as an on-demand laundry marketplace application in Kuwait. Ever since, they have evolved from a marketplace application for laundry services to a holistic ecosystem solution […]

Posted on 04/5/21

How to: Create a Successful SMS Campaign for ...


Everyone wants their business reviewed in a positive light. But sometimes getting great reviews can be like pulling teeth. People keep buying your product, but they don’t want to write […]

Posted on 04/2/21

SMS Marketing: A Quick Refresher...


SMS marketing campaigns are one of the most powerful direct marketing tools out there. It’s also one of the most under-utilized tools out there. According to Gartner, it’s “one of […]

Posted on 04/1/21

Contactless Return: Finding Opportunity in Tr...


Things are starting to look up. While we may be in what feels like month 247 of the pandemic, there is now a light at the end of the tunnel. […]

Posted on 03/31/21

How to: Get Started With SMS for Shipping + D...


SMS provides incredible benefits if you’re shipping and making deliveries. Here are just a few things you can do with SMS to improve customer service: * Use an SMS to […]

Posted on 03/30/21

It’s Time to Feel Special...


Over the past decade, you’d be hard-pressed to miss a marketing article that doesn’t include the phrase “surprise and delight” in it somewhere. It appears to have worked its way […]

Posted on 03/29/21

Digital Choices: The Channel Is Just the Begi...


Future shock – something people could have possibly prepared for had they known what was heading their way in 2020? Not exactly. In his 1970 book Future Shock, American writer […]

Posted on 03/26/21

Liquid Expectations and the New Normal...


How strong is the customer experience that you deliver? Would you say that you’re generally doing a great job? These are the questions that executives ask themselves every day, and […]

Posted on 03/25/21

How to Run an Effective SMS Opt-in Campaign...


Look in your inbox right now. Go ahead, we’ll wait. What did you see? A lot of spam? A note from your mother that you have been meaning to read […]

Posted on 03/23/21

Single vs. Multi vs. Omnichannel Commerce...


With the boom of e-commerce, there are a lot of terms flying around out there to describe different ways of selling and communicating with your customers. Never fear, this definitions […]

Posted on 03/18/21

Don’t Stop Now! Mitto Survey Reveals Co...


One year into COVID-19, consumers reveal the key ingredients for great digital CX and what will be important to them in brand interactions when the world reopens ZURICH, March 18, 2021 /PRNewswire/ […]

Posted on 03/17/21

Will You Accept This Rose? Tips to Increase E...


Another season of The Bachelor has come and gone; once again the show did not lead to an engagement. Unfortunately for Matt James, this season’s Bachelor, he relied on grand […]

Posted on 03/15/21

Default to Digital: Building Confidence with ...


In 1907, Robert Baden-Powell, an English soldier, devised the Scout motto “Be Prepared.” He published his motto in Scouting for Boys in 1908 and two years later, in 1910, the […]

Posted on 03/11/21

Less Is More? Finding the Right Cadence for Y...


Few skills will make or break your mobile engagement success more than the frequency you interact with your customers. Was the minimalist architect Ludwig Mies van der Rohe correct with […]

Posted on 03/9/21

The Phoenix Rises: How the Death of Cookies C...


Let’s review a scenario that is very familiar to users of the internet in 2021. You’re sitting on the sofa for what seems to be the 27th month in a […]

Posted on 03/3/21

Mitto Adds Google Business Messages to Help B...


New capability allows brands to build customer trust, optimize their experience and communicate with customers where they already are: directly within Google Search and Maps Zurich, Switzerland – March 3, […]

Posted on 03/1/21

Mitto Stops Spam and Optimizes Revenue for Ro...


Problem   Since the beginning of time (or maybe just the internet) four letters have plagued security professionals and end-users alike: SPAM. And no, we are not talking about the […]

Posted on 02/26/21

Go Big or Go Home? Maybe Not Thanks to Digita...


The Big Game has come and gone and while many of us may not have enjoyed the result, at least we will always have the video of Tom Brady stumbling […]

Posted on 02/23/21

Injection of Confidence: Projecting Strength ...


History shows that there are two things we can be sure of when it comes to financial crises: there will be another one, and the next one won’t be the […]

Posted on 02/17/21

How the World of Chat Creates Meaningful Rela...


BT in the UK is the world’s oldest and world’s first nationwide communications company, tracing its existence all the way back to The Electric Telegraph Company which was incorporated in […]

Posted on 02/15/21

How SMEs Can Win the Battle for Customer Enga...


Dubbed the “backbone of our economy” many have pointed to small businesses as having the utmost importance and impact on the economy. Small and medium-sized enterprises (SMEs) account for over […]

Posted on 02/10/21

Top Marketers Say SMS Performs Better Than An...


  Mitto research shows B2C marketers plan to prioritize customer experience through contactless customer engagement and SMS digital communications Digital communications deliverability is the biggest perceived barrier to implementation Zurich, […]

Posted on 02/8/21

Ensuring Excellent Customer Service in a Digi...


It’s one thing to have something but to actually use it, properly — well, that’s a whole different story. As the world has developed, major economies have become dominated by […]

Posted on 02/4/21

Let’s Talk About Number Masking...


I want you to imagine your perfect Sunday morning. Maybe this includes waking up and making a big brunch or getting in a quick nine holes before football starts. Perhaps […]

Posted on 02/3/21

SF International Improves Engagement, Lowers ...


Many of us take shipping for granted. We could have a new TV dropped off in a matter of hours, new clothes sent to us overnight, have our car dispatched […]

Posted on 01/21/21

Mitto Launches Conversations, a Single Interf...


Conversations eases and streamlines two-way customer communications across a wide range of engagement channels without the need to integrate APIs Zurich, Switzerland – 21 January, 2021 – Mitto, a leading […]

Posted on 01/19/21

Mitto Secures Exclusive A2P SMS Delivery into...


Security and quality credentials behind strategic partnership Zurich, Switzerland – 19 January – Mitto, a leading provider of global omnichannel communications solutions, today announced it has become the sole gatekeeper for […]

Posted on 01/18/21

2FA Is Here to Stay...


Simply owning a mobile device is not enough to drive the adoption of mobile services. Trust is key Mobile connectivity continues to be such a powerful catalyst for much of […]

Posted on 01/15/21

How to Send an SMS Notification Using Mitto a...


Integromat is the glue that will connect Mitto SMS to Weather. Mitto SMS will allow you to send text messages to the numbers you provide. Weather is a free app […]

Posted on 01/11/21

Putting Your Customers First Has Never Been M...


This year efforts were forced to shift up the gears lightning quick to address everything we were facing. But what about consumers? Let’s take a look from the average consumer’s […]

Posted on 01/4/21

Post Holiday Blues: How to Turn the Tide With...


The shoulder months following the busy November and December holiday season have historically been times that brands expect to see a significant drop in sales. 2021 has the hallmarks and […]

Posted on 12/30/20

Don’t Call It a Comeback: SMS Has Been Here...


Earlier this month we celebrated the anniversary of the text message. At 28 years old, texting now begrudgingly has to identify itself as in its late 20s and spends holidays […]

Posted on 12/29/20

The Mitto You Know: Inside Our Telcom Service...


Here at Mitto we’ve made it pretty clear that our mission is quite literally in our name – “to send.” We make communications happen. What some might not know, however, […]

Posted on 12/23/20

Choosing CPaaS: Performance — Send + De...


In the final leg of our three episode journey, Ramon and James recap what we have learned so far and then answer the all important question: What should one look […]

Posted on 12/22/20

Supporting the Soft Sale With the SMS Touch...


Consumers highly prize their time, so executing any strategy which delivers content too often and across too many digital channels risks losing goodwill which could trigger a crisis. Variety is […]

Posted on 12/18/20

Choosing CPaaS: Integration Made Easy...


Viewers of this episode will learn how developers can seamlessly integrate CPaaS APIs within existing software and see immediate results.  In episode 2 of our 3-part series on Choosing CPaaS, […]

Posted on 12/16/20

There’s an App for Everything; Does There N...


While the very essence of time has not changed, people feel busier in this digital age. This has to be recognized by brands and the single, most important factor consumers […]

Posted on 12/11/20

Choosing CPaaS: Ahead for Tomorrow...


It’s been 28 years now since the first SMS was sent, a brief message that said “Merry Christmas.” But how has the technology expanded in the past three decades, and […]

Posted on 12/10/20

The Real and Profound Impact of Virtual Numbe...


If all companies working across mobile engagement/CPaaS globally had received a dollar each time they had heard that application-to-person (A2P) SMS’s days were numbered (pun intended) well, let’s just say, […]

Posted on 12/8/20

Custom-Built Solution + SMS Industry Expertis...


YY (JOYY) is one of the world’s largest video-based social networks with over 300 million users primarily in Southeast Asia. They have been listed on the NASDAQ since 2012. A rapidly […]

Posted on 12/7/20

Putting the ‘e’ Back in Government...


A2P (application-to-person) SMS has worked its way into the consciousness of billions of people globally. Nearly three decades old, people feel totally at ease receiving marketing, transactional, and informative content […]

Posted on 12/4/20

I’ll Send an SMS to the World...


Over forty years have passed since Sting and The Police graced our airwaves with the smash hit “Message in a Bottle.” The song tells the familiar tale of a castaway […]

Posted on 12/1/20

State of the Union: The Rapidly Growing A2P S...


While the global A2P SMS market is estimated to grow at a cumulative annual growth rate (CAGR) of above 4% between now and 2025, growth in the USA is lining […]

Posted on 11/25/20

Terms of the Trade: A Communications Guide to...


Here at Mitto, we firmly believe that mobile engagement is critical to your communications strategy. Conversing with your customers using a host of digital channels they are both familiar and […]

Posted on 11/24/20

Not Everything Is As It Seems: Finding the Ri...


‘Omnichannel’ is perhaps one of the most well-worn words littering the mobile engagement / CPaaS landscape. There is seemingly a belief that because so many organizations offer omnichannel solutions, it […]

Posted on 11/18/20

One-third of Americans say their 2020 voting ...


A survey commissioned by Mitto shows the power of campaign text messages, but highlights there is still work to be done Zurich, Switzerland – Nov. 18, 2020 – Mitto, a leading […]

Posted on 11/16/20

The Ultimate Dev Checklist for a CPaaS Deploy...


When choosing a product to implement a business solution, it helps to keep your developer in mind along the way. If you are evaluating a product that a developer must […]

Posted on 11/9/20

Reimagining the new world of work @Mitto...


With an embedded mission to support the future of communication, we are always thinking ahead of ways to leverage communication tools and technologies not just to better serve our customers, […]

Posted on 11/4/20

Tourism: How Digital Transformation Can Save ...


It is crystal clear that uncoordinated national measures over the last six months to limit transmission of COVID-19 have had a devastating impact on the travel and tourism sector. It’s […]

Posted on 11/2/20

Simplicity is the key to customer communicati...


It’s all too easy to view today’s consumers as internet-savvy, mobile-enabled data miners who pounce on whichever store or brand offers the best deal. Brand loyalty is perceived by many […]

Posted on 10/28/20

VIDEO: How It Works — Mitto’s AI-...


At Mitto, we make sure your messages get delivered in the fastest, most cost-effective way possible. We built a platform that guarantees it. See how it works!

Posted on 10/27/20

The Dynamic World of Change and Compliance...


Time and again it has been shown that having an analog business model in a digital world is a recipe for failure. In the past few months many traditional brick-and-mortar […]

Posted on 10/20/20

Mitto Included in Gartner Market Guide for Co...


Zurich, Switzerland — 20 October 2020 — Mitto, a leading provider of global omnichannel communications solutions, today announced it has been included in the Gartner October 2020 Market Guide for Communications Platform […]

Posted on 10/19/20

The Secret to Creating a Loyal Customer...


Being a ‘one-hit-wonder’ causes many a music artist a lifetime of existential angst as they try to replicate their initial commercial success. Many have fallen by the wayside striving to […]

Posted on 10/5/20

Consumer Expectations Are High – Get Commun...


The coronavirus crisis forced many contact centers to temporarily close their doors entirely. Unable to engage with their clients in the ways they had been able to do quite literally […]

Posted on 10/1/20

Mitto Named “Hot Vendor” by Aragon Resear...


Vendors selected for the “Hot Vendor” report are noteworthy, visionary, and innovative Zurich, Switzerland — 1 October 2020 — Mitto, a leading provider of global omnichannel communications solutions, today announced it […]

Posted on 09/29/20

Mitto Extends Messaging Support for Major Cha...


Chat apps used by consumers for a wide range of brand engagement purposes, especially strong outside the U.S., according to new Mitto survey Zurich, Switzerland — 29 September 2020 — Mitto, […]

Posted on 09/25/20

A Rideshare Success: Optimized Communicat...


LEADING RIDESHARE BRAND Large provider of transportation, delivery and payments Active user base in more than 120+ cities 30+ million registered users Actively expanding to new markets USE CASE User […]

Posted on 09/17/20

All routes are not built equal...


Here at Mitto we’ve known since the beginning that our advanced routing capabilities, paired with rapid and high throughput processing, ensure our customer engagement offerings cater to even the fastest […]

Posted on 09/15/20

Messaging Today: All things Verified SMS – ...


In our new series – Messaging Today – James Williams, Mr. Connectivity and Sean Whitley, VP of Sales Americas at Mitto sat down to discuss all things Verified SMS and […]

Posted on 09/11/20

Report: 2020 A2P Messaging Vendor Landscape...


Interested in learning more about the current state of A2P messaging? Looking to add SMS, RCS, and OTT business messaging to your customer engagement strategy? With many vendors in the […]

Posted on 09/10/20

“Know Your Sender” Has Arrived – Are Yo...


There have been many accolades and tributes to the mathematician and cryptographer Alan Turing since his death, none bigger than the Turing award which has been given annually since 1966 […]

Posted on 09/4/20

Why Integrate With Mitto Through an Integrati...


When you want SMS for your business, you often have a specific use case in mind. One common use case is two-factor authentication (2FA). You can use 2FA to add […]

Posted on 09/2/20

Inbet Gets Closer to Their Users With Mitto...


The past couple of decades have been a great success for sports betting – an industry that has managed to grasp the attention of millions of investors around the world. […]

Posted on 08/27/20

Get Your Message Out: Change the Channel...


There have been many pretenders to the mobile engagement throne over the years: channels, some with a long gestation period, have come and, to one extent or another, have not […]

Posted on 08/24/20

Take the Direct Path With SMS...


Consumers may find their online shopping habit hard to break after the lockdown supercharge. The dominant retail trend of recent years has been fuelled by necessity during the COVID-19 pandemic. […]

Posted on 08/18/20

VIDEO: How SMS Supports Contactless Customer ...


Posted on 08/4/20

Mitto Expands Direct Connectivity to Top Thre...


Elite carrier relationships enable Mitto’s direct connectivity to reach 90% of Japanese market; adds new partnership with BBIX for trusted A2P messaging in JapanZug, Switzerland – 04 August, 2020 –Mitto, […]

Posted on 07/29/20

Global Reach Takes Local Know-How...


Culture is a notoriously difficult term to define. In 1870 the anthropologist Tyler defined culture as ‘…that complex whole which includes knowledge, belief, art, morals, law, custom, and any other […]

Posted on 07/23/20

Build vs Buy Considerations in the World of G...


When Iowa farmer Ray (Kevin Costner) hears a mysterious voice one night in his cornfield saying “If you build it, he will come,” he feels the need to act. Build […]

Posted on 07/16/20

Four Ways Mitto’s Texting for Good Campaign...


Mitto is helping nonprofits, advocacy groups and brands communicate key information and guidance around their social good initiatives by offering free-to-discounted SMS services To help foster continued and effective conversation […]

Posted on 07/16/20

Powering Health Connections...


In the healthcare sector, mobile apps have been playing a crucial role for over a decade now in helping to facilitate access to information and services. Today, their value is […]

Posted on 07/15/20

Enabling “Contactless” – Revitalizing B...


In recent months, we’ve seen an unprecedented increase in demand for two-factor authentication (2FA) requirements, driven primarily by a growth in online purchasing. The world of contactless payments is white hot […]

Posted on 07/13/20

The B2B Customer Engagement Channel You Shoul...


You are a modern B2B Sales or Marketing executive. From laptop, to mobile phone, air pods or headset – you are connected at all times and your office is anywhere. […]

Posted on 07/8/20

Integrating CPaaS for Non-Profit Communicatio...


A key objective of non-profit communication is to distribute information about current work and the impact being made through campaigns and initiatives. However, non-profit organizations often have limited budget and […]

Posted on 07/1/20

PRESS RELEASE: New Mitto Survey Highlights Po...


Report reveals consumers’ sentiment toward the way brands and organizations have communicated during the Black Lives Matter movement ZURICH, Switzerland, July 1, 2020 /PRNewswire/ — Mitto, a leading provider of global […]

Posted on 06/30/20

Staying Active – Customer Engagement Now fo...


Harry S. Truman was the 33rd president of the United States, in office from 1945 to 1953. He led the country through the final stages of World War II, was […]

Posted on 06/23/20

Mitto Adds Verified SMS by Google to Help Bra...


Zurich, Switzerland – 23 June 2020 – Mitto, a leading provider of global omnichannel communications solutions, today announced the addition of Verified SMS by Google to the Mitto platform. The feature is […]

Posted on 06/15/20

Inside the Tech: Campaign Management Tool Q+A...


At Mitto, we’re dedicated to facilitating interactions between businesses and consumers. Our mission is to enable this connectivity by making integration of messaging channels easy for organizations of all sizes, […]

Posted on 06/11/20

Working Smarter to Work Faster...


In a galaxy not so far away, in a time not so long ago, the warehousing industry was languishing. Huge premises lay empty in many countries around the world as […]

Posted on 06/10/20

Coming Soon: “The Olympics of Tech’’...


Collision is the leading tech conference in North America. The conference has now entered its 7th consecutive year with an estimated 30,000 people expected to attend the 2020 edition. Following the […]

Posted on 06/2/20

Shopping for SMS? Make Your Choice Carefully...


Netflix. Amazon Prime. Apple TV. Sky. AT&T. Dish Network. Comcast. China Radio & TV. Foxtel. Odds on, you have a paid subscription to at least one of these or a […]

Posted on 05/26/20

3 Key Factors to Ensuring Timely SMS Delivery...


Growing up, many of us will have been told time and again that patience is a virtue. This life lesson appears to have been lost on many though, particularly when […]

Wayne Tang
Senior Project Manager, JOYY Inc.


“Our Mitto account team has been great. They have provided highly professional service with enthusiastic attitudes. Working with these individuals has deepened our understanding of the SMS industry.”

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